Jul 18, 2008

Nokia's Initiative to go Green

No wonder why Nokia is still the No.1 in the Mobile Market today. They have started an Recycling initiative which is worth admiring.

In their we:recycle website, they have shown their concern for this environment and have mentioned very good initiatives on how to recycle unused Nokia phones for an useful output.

Their website says "When we take something from the environment, we should give something back. Recycling takes materials from old devices, accessories and packaging and gives them a second life in other new products. It means we don’t take more materials from the environment. And it reduces the amount of energy we use. Take a little, give a little and together we can make recycling part of everyday life."

Thats a touching para that Nokia have come up with. I really admire their commitment to a better and green environment :), these kind of initiatives makes me think of shifting to a Nokia rather than Sony Ericsson ..

I also read in ZDNet website that Nokia will collect the old phones at door step at free of cost (only for USA residents). If this interests you, you can read that article here :
Nokia kicks off aggressive recycling program, Nokia Chat, and E71 further usage thoughts.

For more information about Nokia's recycling programme and ideas, visit their website: http://www.nokia.com/werecycle

2 comments:

  1. Good news! Corporate Social Responsibility at last. Hope this initiative is extended to India, since the quantum of sale in India must be much larger than USA.

    E-waste management is a challenge for India and needs immediate addressing. Hope you have some good news for Indians in your next post!

    ReplyDelete
  2. Hi Gopinath,

    Thanks for the comments and yes even I am hoping that this would spread across India also.

    In the meanwhile, some good news for India: IBM (India) have started a GO GREEN initiative 2 days back. Here are some details on the same: IBM goes 'Big Green' in India

    ReplyDelete

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